Empower people to be creative

In this 3 minute interview, the following remarks by Ray Kurzweil struck me:
"I think it’s very important in companies now to empower people to be creative. And I don’t think it’s so unusual to be creative. People even without professional backgrounds have creative ideas. When given the tools, which now are really available, they can create things of tremendous value."

Which creative ideas came into your mind today?

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