Idea # 1: Encourage people to do sports more often How about asking architects and engineers to make a “Vita parcours” and/or “Finnenbahn” in the middle of cities where people work and live. This will make it easy for people to get exercise when they have the time, for example during lunch break, before and/or after work. Optimize the use of parks in order for people to really use them – not just look at them. Here’s some inspiration from Google Images: * http://images.google.ch/images?hl=en&q=vitaparcours&btnG=Search+Images * http://images.google.ch/images?hl=en&q=finnenbahn Here is another example of structural innovation that helps people become more healthy: At the recent swimming pool improvement at Freibad Letzigraben in Zurich, a wave producing machine was built into the swimming pool. When I was there, I noticed that this "Wellenbad" water experience makes people more excited about swimming – thereby staying more healthy. Source . Idea # 2: Encourage peopl...