Quality content in blogs. The 4 C's

Comparing quality content in blogs to brilliant diamonds, I read about the 4 C's of quality content in this copyblogger posting.

1. Clarity
Make it totally clear what you want to say.

2. Cut
Clean up in words that are not directly relevant to your topic.

3. Color
Tell a great story.

4. Carats
Make sure your posting adds real value to your readers.
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